I am Cass and I have more than 5 years of experience in Creative Direction, Branding and Digital Marketing, coordinating creative projects and implementing multichannel strategies.

With a Bachelor's degree in Visual Arts from UNAM and a specialization from the Postgraduate Unit of the Faculty of Arts and Design in "Advertising, communication and design in digital media".

I combine the skills of visual storytelling, conceptualization, creativity, and aesthetics with digital tools such as AI, among others, to create strategies with a holistic approach that connect creative thinking with the organization's business objectives and coordinate efforts with the commercial area.

I really like sports, music, video games, board games, nature and animals, as well as achieving goals I have set for myself. I consider myself to pay close attention to detail and I am constantly generating creative solutions. For me, teamwork and collaboration are not an option, they are essential.